Cream of Tata
Trading in more than 80 countries with close to 450 000
employees, having swallowed up the Jaguar and Land Rover marques just a few short
years ago, Tata is one mighty company. With bragging rights to being the fifth largest truck
manufacturer and the fourth biggest bus company globally one can only begin to
understand just how big they really are.
Phonnie Cilliers, CEO of Accordian Investments (Tata SA) reckons:
“In the South African context, out of Rosslyn, Pretoria, Tata Motors Assembly
produce 20 different car and truck models, from hatchbacks to buses …
interestingly, outside of India where Tata hails, South Africa is the largest
consumer of Tata passenger cars.”
The latest addition to the family for local consumption (the
Tata brand has been trading here since 1998), is the new Xenon XT range
consisting a four-model bakkie lineup in single cab 4 x 2 (load capacity 1225
kg), single cab 4 x 4 (load capacity 1135 kg), double cab 4 x 2 (load capacity
1015 kg) and double cab 4 x 4 (load capacity 975 kg) derivatives.
The new XT is powered by the latest generation 2.2L VTT
DiCOR (variable turbine technology, direct injection common rail) engine – this
is the same Euro V engine that powers the Xenon range across the world developing
peak power of 110 kW at 4000 rpm and peak torque of 320 Nm over the 1500-3000
rev range.
Alas, to suit
local conditions, this engine has had to be fine-tuned to meet domestic Euro II
requirements because the best diesel fuel generally available here is 50 ppm
(parts per million sulphur content), but once our government wakes up in the
name of a cleaner environment for all and we are able to sell 5 ppm across our garage
forecourts countrywide, so much the better!
Prospective buyers can expect and receive a European-styled
bakkie featuring navigation and Bluetooth (standard in the double cab range),
dual airbags, ABS, air conditioning, electric windows, power steering and
rather comfortable bucket seats. There’s a limited slip differential for the
single cabs and a differential lock (double cab), 4 x 4 is operated ‘on the
fly’ electronically with the flick of a switch.
Stylewise, the XT features a front signature Tata chrome
grille and attractive clear lens headlamps, complemented by flared wheel
arches. A set of tough-looking alloy wheels, stylish pull type door handles,
indicators on side rear view mirrors and a choice of exterior colours and car-like
interiors, set this bakkie pleasantly apart from its competitors.
Cilliers told me the Xenon XT offers great value for
money, ultra reliablility and cost of ownership*, complete peace of mind,
advanced safety and some real style and comfort. A run through to Paarl in
appalling Cape Town weather, on pot-holed dirt roads and motorway alike,
revealed his claims to be largely true.
Perhaps car companies who offer bakkies in their lineup
should consider at launch loading up the vehicle with a substantial amount of cargo
to be able to judge just how well the vehicle performs under ‘real world’
conditions. I suspect, in the case of the XT, it could only benefit the Tata
product …
To summarise, I’d say the Xenon XT could well be an
excellent choice for segments such as family and leisure, farming, mining,
construction, small businesses and municipalities. Its perceived competent
off-roading capabilities could well make it an ideal vehicle for 4 x 4
enthusiasts – without breaking the bank.
Prices (including VAT):
Xenon XT Single Cab 4 x 2 R 189 995
Xenon XT Single Cab 4 x 4 R 245 995
Xenon XT Double Cab 4 x 2 R 239 995
Xenon XT Double Cab 4 x 4 R 269 995
Xenon XT comes with peace of mind offerings that are
arguably above average, such as a five year/
90 000 km service plan, four
year/120 000 km vehicle warranty, four year/120 000 km anti corrosion warranty
and four year, unlimited km roadside assistance.
*According to the
latest Kinsey Report (consumer watchdog for the local motor industry) the
outgoing Xenon double cab has been ranked no. 1 In South Africa for the second
year in a row, in terms of having the most competitive parts price basket.